Describe proposed marketing vehicles.
- Marketing vehicles to be employed will include newspaper ads run weekly in three papers, a window display that changes weekly, numerous signs inside that merchandise and cross-merchandise, a yellow pages ad, quarterly autograph parties, quarterly author lectures, quarterly in-store seminars, FM radio advertising, postcard mailings ever two months, brochures, a catalog, tie-ins with all local conferences, accessing co-op funds, and use of our marketing theme on bags, bookmarks, invoices, gift certificates, and gifts.
- I will use my personality and communications traits via email, phone, and public speaking, advertise quarterly and weekly in Chamber of Commerce newspaper campaigns, attend monthly chamber mixers and various social and public gatherings at least once a month, distribute real estate flyers once a year, send mailers and/or post cards to current customers by-annually, distribute 2000 business cards annually, strive to develop opportunities wherein a 3rd party recommends me; all focused on using my web office, and offer Visa and Mastercard.